News | Midtown West Luxury Rentals | 555TEN - Part 3
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A View from Above

September 2018

Living in New York City is all about the views. And at the 555TEN luxury rentals, the views of Manhattan, including the Empire State Building, are unsurpassed. You’d be hard-pressed to find more striking vistas in all of NYC. But there’s one way you might to be able to get a better look—from a helicopter or plane gliding over the Manhattan skyline.

Blade, a startup that many have called the “Uber of helicopters,” is an aviation company that flies the city’s elite to or from airports around the city or on glamorous weekend getaways. That means it’s not just a service for high-powered business people to get back to work after taking that redeye; it’s a valuable aid for anyone who seeks the ultimate in luxury and ease without the hassle of long waits in traffic.

Booking one of their seaplanes or helicopters out of Manhattan for a trip to the Hamptons, let’s say, is just as easy as living in your Midtown West apartment. Residents of the luxury apartments for rent at 555TEN are accustomed to using the building’s app to make their life a little more comfortable, whether it’s having someone walk your dog or pick up a delivery. Blade’s app is just as easy; you can even book a last-minute seat the same day you want to travel.

After your flight is booked, head to one of Blade’s lounges—there’s one just a 15-minute walk from 555TEN on the Hudson River. This is where the first-class experience starts: check your bag, get a wristband, and head to the bar, where you can sip on rosé in Blade’s signature adult-beverage sippy cup that will ensure your wine doesn’t spill on takeoff or landing. With drink in hand, you’re ready to board. For this particular route, you can take a seaplane or a helicopter; either way, you’ll be treated to a one-of-a-kind perspective of the city that few people get a chance to see. Soaring above the river, you might even get a glimpse of your neighbors enjoying the rooftop pool at 555TEN.

Relax as you watch the traffic snarl and jam beneath you and be grateful you’re not stuck in a car. Thanks to Blade, the splendor of the Hamptons is just a few minutes away. Once you see the urban architecture of New York and the suburbs on Long Island fade into pastoral and beachside vistas, you’ll know you’ve arrived. Wasn’t that so much easier than taking the Hampton Jitney?

But Blade doesn’t only service the Hamptons; you can book jaunts to Nantucket, Sag Harbor, and the Jersey Shore, including Atlantic City. The company even offers charters to Miami and Palm Beach.

Whether you use the service regularly or purchase it as an unforgettable gift for a client or loved one, sometimes it is good to have your head in the clouds.

Now Nikki Bella Doesn’t Want Kids Until Her 40s

August 2018 / The New York Post

Twin wrestlers Brie and Nikki Bella recently posed for a shoot at 555TEN, the Midtown luxury apartments serving as the perfect backdrop for the famous duo. The athletes discussed motherhood, relationships, and their careers while posing beside 555TEN’s travertine-accented indoor saltwater pool, part of the building’s health and wellness floor, which also contains a state-of-the-art-fitness center, complete with cardio equipment, including Peloton bikes and the Nexersys Boxing Exergame. The pair also struck poses on the building’s 56th-story observation deck beside its rooftop pool, with the sights of the city reflected in the background.

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Jonathan Adler’s Maximalist Model Apartment at 555TEN

August 2018

Jonathan Adler, who has been called “the authority on Modern American glamour since 1993,” has a genius for juxtaposing elegance with a sense of play, a trait which is everywhere apparent in the model apartment he has designed for the luxury Midtown rentals at 555TEN. As the man who hung a sign in his shop that reads “minimalism is a bummer,” he has taken his talent for striking the fine balance of clean lines and eye-catching shapes and patterns and run with it. His use of the space in 555TEN’s apartment highlights the stunning views, the gracefully constructed layouts of these homes, and their exquisite features like double-paned window walls that minimize noise via state-of-the-art acoustic technology. And, as a way to start their own customization process and channel the creativity of a master of design like Adler, residents are invited to make their own mark on their apartments by choosing a dark or light “Extell Choice” finish. The “Sunrise” or “Sunset” shades will accent wooden floors throughout the homes, the millwork in the modern kitchens, and the vanities in the Porcelanosa-tiled bathrooms with Waterworks fixtures.

Here is a look inside the Jonathan Adler model, which uses all the innate beauty and refined touches of the 555TEN rental homes to great effect.

As soon as you walk in, the Globo Console in the entryway will be the perfect introduction to Adler’s aesthetic. With its sleek white lacquer cabinet top, brass legs, and blue cabochons, it suggests a Hollywood starlet’s vanity and a Kubrick spacecraft so graceful it will prepare you for liftoff into Adler’s stratosphere, where each object of the home is a friendly, useful work of art.

Down the hall, you will find the living room, anchored by the Baxter Sofa and punctuated by the Pompidou Chair, whose continuous back and arms are as comfortable to be enveloped in as they are satisfying to look at. The whole room combines plushness and a light color palette with gleaming accents that mimic the way sunlight reflects off the buildings that make up the lovely skyline view.

The dining room centerpiece is the Caracas Table, which features an hourglass-shaped antiqued brass base and a pristine circular top that is ideal for lavish dinner parties and for catching the light pouring in through the corner windows. The master bedroom, which focuses on neutral color tones and accents of green and pink, contains a Connery King Bed, whose headboard and footboard manage to create a modernist piece that is paradoxically reminiscent of the beds of kings. In a signature move, Adler has added to the room his Large Mongolian Lamb Bench, whose interaction of hard and soft echoes the other textural juxtapositions throughout the home, creating a feeling of total comfort, imagination, and luxury.

In the kids’ room, Adler charges full steam ahead with lots of options for sitting, sleeping, and playing. The Maxime Lounge Chair has such a low-slung, wide, and cushioned seat that it encourages the best kind of sprawling. The Moroccan Pouf becomes equal parts chair and toy. It’s an excellent addition to a residence where the furniture is meant to please the eye, pamper the body, and give life that unexpected twist that keeps things interesting, in the true spirit of the Hudson Yards rental apartments at 555TEN.

The Return of Summer on the Hudson

August 2018

It’s the most wonderful time of the year! (No, not “that” time of year.) We’re talking summer, particularly summer in NYC when the Parks Department holds Summer on the Hudson: a celebration of art, culture, and physical fitness in Riverside Park. The 555TEN luxury rentals, just minutes from the waterfront, bring you close to the Hudson’s concerts, dance performances, yoga classes, cardio sessions, and much more. Keep your mind and body moving from now until October with something for everyone just around the way from 555TEN’s Midtown West apartments.

Warm-weather wandering is always better when you’re feeling fit and ready to move and groove. Name your fave, and Summer on the Hudson probably provides it. Do you regularly perform a sun salutation followed by a downward facing dog? Stretch it all out with Yoga Flow after work, when veteran Nina Semczuk leads you on your yoga journey to more strength, greater flexibility, increased balance, and focus—all in the great outdoors. Never had a knack for those poses? Don’t fret. Pilates in the Park has you covered in your quest for a stronger core, body alignment, and, above all else, more energy. Of course, if you’re simply looking to lose a few pounds and get your heart pumping, Butt and Gut with veteran Donald Calliste will do both AND provide you with more tone and definition. Fitness fans, rejoice: Summer on the Hudson is here to help. Whatever your routine, switch it up on occasion with any number of dance classes or even some tai chi.

Summer on the Hudson also provides cinephiles and music lovers endless opportunities to indulge in new works and old favorites. Pack a blanket and some snacks and head to the Pier 1 Picture Show for an evening screening of Summer Wars, WALL-E, or Up. Grab a set of headphones and “quietly club” with the rowdiest no-noise event ever at the Silent Disco. This unique all-ages spectacular features live DJs spinning tunes while party-goers dance the night away in seemingly silent splendor. Or bring your friends and be the main attraction as you sing it loud and sing it proud at #TotallyPublicKaraoke. Don’t miss the Sweet Spot Festival featuring summer soundtracks of reggae, soulful house, disco, and Afro-beat music—all spun by a variety of “North America’s most-renowned sound architects.” If you love a sunset (and don’t we all?), make a play for Amplified Sundays with its live, infinitely danceable music playing through until day turns to night.

If you’ve got kids, then you won’t want to miss the numerous activities that Summer on the Hudson has planned for both the young and the young at heart. Learn a little something together about the Hudson River Sloop Clearwater’s efforts to restore the harbor. Missed the last eclipse? Then come out on a Sunday when the Amateur Astronomers Association brings out their solar telescopes. These special instruments are designed to allow for safe sungazing and sunspot spotting in the full light of the summer sky. Not sure what you’d like to do? Attend a Game Day for giant tic tac toe, lawn bowling, hopscotch, and jump rope. Play Dates and Super Soccer Stars give those under the age of five the activity that they need and crave and a matched dose of focused time that moms and dads will love.

Top 10 Coolest Rooftop Pools in NYC

August 2018 / Cityrealty

The Midtown rentals at 555TEN are home to one of the city’s most eye-catching amenities: a rooftop pool located 56 stories above street level. The Extell-developed luxury tower is capped by not only the expansive swimming pool, but a rooftop deck outfitted with a lounge, bar, indoor/outdoor fireplace, private cabanas, and stunning views of the Hudson River. The rooftop pool isn’t residents’ only chance to take a dip, however: when the weather gets cooler, they can relax in the building’s indoor saltwater lap pool.

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Picture-Perfect Summer

July 2018

Just steps from the 555TEN luxury rentals, the Hudson River is a destination with an atmosphere all its own. Its natural beauty and cultural opportunity will become the anchor for your Instagram-ready summer days and nights living in these Midtown West apartments.

Start your ideal summer morning by spreading a towel beach-style on the grass in Hudson River Park. No need for traffic-congested trips to the beach when you and your friends can relax and have an Instagram-worthy picnic of lattes, avocado toasts, and yogurt parfaits that you can pick up from Think Coffee on your way to the river from 555TEN. If the lapping of the water calls to the sailor in you, you can take the New York City Sunset Sail, where, with a drink in hand from their full bar, you can watch the sun go down over the harbor. The dramatic look of the boat’s sail against the glittering skyline provides the chance for a picture you—and your followers—won’t want to miss.

Residents of 555TEN can walk on and off a New York Water Taxi, conveniently located at Pier 83, and use the water as a means of getting around town in a way that will be just as gratifying and fun as your ultimate destination, and even more camera-ready. For a classic tour, the boats from Circle Line Cruises also depart from Pier 83. Try the Complete Manhattan Cruise when out-of-town friends come to visit and want to pose in front of every angle of the island in one night.

For a fine-dining experience on board another beautiful ship, Hudson’s at Pier 81 is the right place to get photos of friends enjoying luscious food and views. Or you can take a ride with the North River Lobster Company on “New York’s only floating lobster shack,” a phenomenon, complete with lobster rolls and “froze,” that has to be splashed in all of its quaint glory all over your Instagram account to be believed—and envied.

Further inland, the river is still your playground (and background) when you go for drinks at Cantina Rooftop, where you can drink tequila and eat tacos for Happy Hour and come back later in the night for live music. Perhaps best of all are the river views that punctuate your days and nights at 555TEN itself, where you can luxuriate in an evening swim plus a glass of wine and capture the perfect pictures of your summer life on 555TEN’s rooftop, with the river glittering in the distance.

A Colorful Portrait of Hell’s Kitchen

July 2018

Residents of the 555TEN Midtown West apartments are steps away from some of the city’s most diverse offerings. Sunny bistros, fragrant bakeries, sleek cocktail lounges, and trendy shops are the hallmarks of Hell’s Kitchen, a place known for its laid-back vibe, intimate theaters, and exploding restaurant scene. The Hell’s Kitchen streetscape on 34th to 59th between 8th Avenue and the Hudson River is increasingly picturesque, layered with brownstones and high-rises, welcoming side streets, and bustling shops. It’s hip, eclectic, and fiercely independent, too—something that lends it a strong sense of community. All of this is to say that Hell’s Kitchen isn’t exactly the sweltering den of misery its colorful name implies—not even close.

That name has been traced to a variety of sources: a London neighborhood, a Manhattan gang, and a conversation between two police officers that pivoted on the difference between “Hell” and “Hell’s Kitchen.” At any rate, it hints at the history of an energetic and sometimes (in its youth) notorious Manhattan enclave. But even before Hell’s Kitchen was teeming with intrigue, it was a working-class community. In the mid-19th century, it was a place where Irish and German immigrants lived and worked in lumberyards, factories, docks, and slaughterhouses, and on the Hudson River Railroad. Later on, disputes between warring groups of Hell’s Kitchen immigrants became the basis for the musical West Side Story.

The history doesn’t end there. For decades, it has been a haven for actors working in and outside of the nearby Theater District, and a culture of off-Broadway plays and performances has flourished in Hell’s Kitchen. Proximity to the theaters has also made it an international cuisine scene, celebrated every year by the Ninth Avenue International Food Festival—and every day and night by hungry theatergoers and Hell’s Kitchen denizens. The street life is striking and diverse. Depending on your direction, if you gaze or walk down one of its side streets, you’ll encounter a surprising number of trees, the glistening river, or a full family of glorious Midtown skyscrapers (that appear to be watching you watch them).

Bordered by Chelsea and the exciting new Hudson Yards development on the south, the Theater District to the east, and the Lincoln Square neighborhood on the north, Hell’s Kitchen has always been distinctive and is experiencing a resurgence in the 21st century. We may never identify who first uttered the words “Hell’s Kitchen” to describe this section of the city, but one thing is certain: the people who live and work here are proud of the name. It has no negative connotations for them because this “warm” and lively place, filled with some of the best hot spots for enjoying an eternity of NYC luxury and fun, is, today, a far cry from any hint of infamy.

The Listings: Swimming Pools Edition

June 2018 / Inside Hook

Whether you’re an inveterate swimmer of laps who thinks of the pool as an extension of the gym or a more relaxed hard worker who just wants to unwind in the shallow end, 555TEN has you covered. This collection of Midtown rentals features a pair of pools: an indoor saltwater lap pool for those early-rising exercisers and a rooftop pool and sun deck for those of us who prefer to relax in the water. The pools are just a few of the amenities available to residents of this high-rise, which also features an indoor cycling park, covered dog-run, yoga studio, and private bowling alley.

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My 500sqft: An art collector from Philly swaps space for amenities at Hell’s Kitchen’s 555TEN

June 2018 / 6sqft

Retired lawyer and art collector Andrew Ackerman may have given up some square footage when moving from Philadelphia to New York, but he more than made up for it with luxe lifestyle upgrades. Ackerman now calls one of the Midtown luxury apartments at Extell’s 555TEN his home, opting for a well-appointed alcove studio in which to display some of his extensive art collection. Ackerman says that the combination of convenience, high-rise living, and amenities like an attended lobby, covered dog run, pool deck, private bowling alley, and an in-residence washer/dryer all sweetened the deal for him. “I have no regrets,” says Ackerman of the transition. “There’s nowhere else in the world with this cultural diversity—the museums, the art galleries, the people you meet from all over the world.”

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Bring on Summer

May 2018

It’s that time of year again: windows are opening; flowers are blooming; tables are moving outside; pool covers are lifting; skirts and shorts are being put back in rotations; bike lanes and parks are filling up. The warmth has returned. If you listen closely, you can almost hear the sound of mojitos being muddled.

The sun…it’s back.

Rejoice, fellow New Yorkers! For now is the time when the city truly comes alive. There is nothing better than spring and summer in NYC, especially if you’re fortunate enough to live in one of the Midtown West apartments at 555TEN. Before we even venture out to some surrounding options, we have to mention the incredible rooftop pool that sits 650 feet over Manhattan. It’s the type of pool people wait in line for all day even if it’s just for a quick dip.

But if you live in 555TEN, it’s right upstairs. Imagine lounging on a float in a private rooftop pool as the city sparkles beneath you. That could be your Tuesday—or, frankly, any other day. You’ll never want to leave.

But if you do, here are some local summer recommendations:

El Centro  |  824 Ninth Avenue, New York, NY 10019

El Centro is a vibrant contemporary Mexican eatery with incredible quesadillas, nachos, enchiladas, mojitos, and margaritas. They have a sizeable street-side patio space, so you can soak up some sun while imbibing. It’s the perfect place for an early dinner or just a few cocktails.

McGarry’s  | 417 Ninth Avenue, New York, NY 10001

If you’re in the mood for a good ol’ burger and fries and perhaps an ice-cold beer, McGarry’s is the destination. Their food is bar fare prepared with care—it’s delicious. Their service is friendly and quick, and their beer garden out back is an amazing place to be on a nice day. The hours tend to just tick away when you’re there.

Summer Garden and Bar  |  20 West 50th Street, New York, NY 10020

This one is a few blocks further than the others, but it’s worth the steps. Summer Garden sits right in front of the fountain at Rockefeller Center; it’s an iconic and stunning space and a must-visit during the summer months. They have a stellar brunch, and it’s a post-work destination like no other.

44 ½  |  626 Tenth Avenue, New York, NY 10036

This place is about as serene as an NYC restaurant gets. There’s a bamboo garden here, and there’s plenty of outdoor seating. You’ll still feel like you’re in New York, just a quieter, more ethereal section of it. Their brunch (modern American fare) is phenomenal and quite popular in the area, so be prepared to wait. Again, it’s worth it. Sitting outside at 44 ½ on a nice day while eating a sharp gruyere omelet is pretty heavenly.

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